The 2018 Subaru Love Promise Customer Commitment Award

We've been nationally recognized for our dedication to our customers and the Subaru Love Promise.

We're honored to receive the 2018 Subaru Love Promise Customer Commitment Award. This award nationally recognizes Subaru retailers who demonstrate excellence in all areas of customer-focused performance. It highlights exceptional customer service that builds lifelong relationships with Subaru owners.

The 2018 Subaru Love Promise Customer Commitment Award

What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is Bob Wade Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Anicira Veterinary Center
Shenandoah National Park
Friendship Industries
Timberville/Broadway Ruritan
Blue Ridge Food Bank, Relay for Life

 Subaru Love Promise Heart

Love Promise Stories from Bob Wade Subaru

Pendleton Senior and Family Services  –  Natasha B

Pendleton Senior and Family Services

This Subaru has made it possible to travel on some very rough terrain to deliver our meals as you can see from some pictures that have been taken. We don't have to worry about the vehicle dragging on some of the higher spots on the roads. We know that no matter the weather (rain sun or snow) we will be able to get to the clients home, make the delivery and get back to the senior center without a problem. This has been a relief to the clients as well to know that their meals will be able to be delivered on a regular basis no matter what the terrain is where they live.

Bob Wade Truly Is Making A Difference!  –  Travis L

Bob Wade Truly Is Making A Difference!

When you think of dealerships that are making a difference in the community, Bob Wade is that dealership. I've had the opportunity to partner up with Bob Wade a lot of times on sponsorships and campaign drives that have helped kids in our area. Recently, Bob Wade partnered up with Tropical Smoothie Cafe to help raise money for kids with life-threatening illnesses. They were the presenting sponsors and with their help along with our community we were able to raise $10,000 to go directly towards the cause. Thank you BOB WADE! Tropical Smoothie appreciates all you do!

Bob Wade Subaru Cares About Community's Health  –  Janet W

Bob Wade Subaru Cares About Community's Health

Scott Elyard (right holding check) presents a check for $7,134.78 to Janet Wendelken, RMH Foundation. General manager Elyard and the team at BobWade Subaru participated in the Subaru Share the Love program for this donation and RMH Foundation was the recipient. The funds will support the purchased of the linear accelerator equipment for cancer patients needing radiation treatments at the Hahn Cancer Center. This is the third year that Bob Wade Subaru has supported the RMH Foundation and donated a percentage for every vehicle sold last November and December. The RMH Foundation appreciates their continuing support and commitment for better health in our community by Bob Wade Subaru. And we appreciate the people who purchased a vehicle from Bob Wade Subaru. Thank you!

Pendleton Senior and Family Services  –  Natasha B

Pendleton Senior and Family Services

We have used our Subaru daily to deliver meals to the seniors in our community. Its so nice to have a vehicle we can depend on to get us where we need to go. Kathy our newest meal delivery driver feels safe in the vehicle and knows it will get her across the different terrains she encounters on the backroads she has to travel on her route. The vehicle we had been driving was using oil and there was always the fear that it would leave us stranded somewhere. There is very limited cell phone reception in our area and some of the roads were go on aren't heavily traveled so it might be a little while before someone came along to offer assistance. Thanks again Subaru for doing this and offering peace of mind to our drivesr and the seniors.

Pendleton Senior and Family Services  –  Natasha B

Pendleton Senior and Family Services

Our agency held our big event on November 3, 2017, 11 AM, at our Riverton site in Pendleton Co,, WV. This event was used to reveal the new Subaru to the community. We promoted the event through personal invitations to county and state officials, WV Bureau of Senior Services, on the radio (WELD), in the newspaper, on Facebook, and handouts at each center. 78 people in attendance at the event. Guests were: Commissioner Robert Roswall, WV Bureau of Senior Services, Senator Greg Boso, Delegate Isaac Sponaugle, Gene McConnell, Board President & County Commissioner, Scott Gossard, Executive Director of the Upper Potomac Area Agency on Aging, Jay Williams from Bob Wade Subaru, and many family members of those we deliver meals on wheels to across the county. WHSV TV and The Pendleton Times showed up for the event as well. We had a luncheon after the event - and had a special cake made for the celebration. This vehicle will have a huge impact on our agency and ability to deliver meals to the community. Thank you Subaru

Supporter of Reading  –  Barbara P

Supporter of Reading

Peak View is thrilled to receive science books from the Subaru Loves Learning program via Bob Wad Subaru. Thanks so much! We were able to get multiple copies of 12 different titles, all of which have received an Excellence in Science Books awards and were selected to support our curriculum and unit focuses. Books will be used via small group check out from the Book Room and also available for check out in our library.

Subaru Blankets Delivered to Cancer Patients  –  Khiem T

Subaru Blankets Delivered to Cancer Patients

The Virginia Chapter of The Leukemia & Lymphoma Society (LLS) was grateful to have Bob Wade Subaru of Harrisonburg, Virginia as a returning partner for the 2017 Loves To Care program. Through the collaboration, patients at Sentara RMH Hahn Cancer Center received blankets, arts & crafts kits, as well as Care Cards from the partnering organizations. On Monday, July 3rd, LLS met with Sales Manager Steve Gillette and Multimedia Director Taylor McNelis. General Manager Scott Elyard was also critical in arranging the overall campaign. After eight big, white boxes full of brand new blankets were loaded into the car, the team traveled down the road to the hospital. A wheelchair doubled as a dolly, as all began unloading the boxes one-by-one. Tracey Gentry, Manager of Oncology Services at the Hahn Cancer Center, introduced everyone to Mr. Eugene Wenger, who had the biggest smile on his face. 75-year-old Mr. Wenger was diagnosed with pancreatic cancer just two weeks prior. He said that the blankets ensure him that there are people out there who care. It was the perfect gift because it will provide both warmth as well as a precious memory of its presentation.The delivery solidified the purpose of Subaru’s Love To Care program: Mr. Wenger and others now have a warm blanket to comfort them during the chilling treatment of cancer – a gesture powered by the partnership between Bob Wade Subaru and The Leukemia Lymphoma Society.

Share the Love Blankets for Cancer Patients  –  Janet W

Share the Love Blankets for Cancer Patients

Nearly a hundred blue blankets were donated to the patients at the Hahn Cancer Center, Sentara RMH Medical Center by Bob Wade Subaru through its Share the Love campaign in July of 2017. Here Taylor McNellis (from left) holds cards with encouraging words to go with the blankets. Eugene Wenger, a current patient at the Cancer Center, receives a blanket from Steve Gillette. Khiem Tran of the Leukemia & Lymphoma Society helps with the blanket delivery. McNellis and Gillette are members of the team at the Bob Wade Subaru dealership on South Main Street in Harrisonburg. Bob Wade Subaru also made a similar donation of blankets in 2016 to the cancer center. (Look for the story here with our cancer center nurses holding a blanket from last year.) The RMH Foundation again appreciates the Bob Wade Subaru team for the contribution to our hospital to support patient care in our community. They truly Share the Love!

Subaru and NWF Loves the Earth  –  Jodi F

Subaru and NWF Loves the Earth

The Environmental Club at Wilbur S Pence Middle School planted the garden. The students enjoyed working together and are looking forward to seeing the garden in the fall. We are planning to add more to it to attract our local ducks.

Teaming Up Again for Healthy Hearts  –  Scott E

Teaming Up Again for Healthy Hearts

The RMH Foundation, the Sentara RMH Medical Center and Bob Wade Subaru again teamed up for the Share the Love event which wrapped up January 2017. The wonderful team at Bob Wade Subaru decided that the funds raised would support the Heart and Vascular Center at the heal hearts in our community. More than $12,800 was raised and given by the Bob Wade Subaru team to help make this happen. We appreciate John Wade, owner; Scott Elyard, general manager and the Bob Wade team. They are help making better care for you, your family and our community. We appreciate their caring and giving.. Janet Wendelken, RMH Foundation Email:

Importance of Reading  –  Barbara P

Importance of Reading

Bob Wade Subaru knows the importance of getting books in the hands of children. Peak View Elementary School in Rockingham County received the donation of over 50 books to put in our students' hands. These books are on different reading levels so that all students can benefit. Some of the books will be used in drawings as we gear up for this year's reading theme, "Be a Super Hero! Read." Thanks Bob Wade for providing books for our students at Peak View.

Bob Wade Subaru Gives Blankets for Patients  –  Janet W

Bob Wade Subaru Gives Blankets for Patients

These are the nurses and caregivers at the Hahn Cancer Center, Sentara RMH Medical Center. They see and care for hundreds of cancer patients. Bob Wade Subaru recently made a special gift of hundreds of blankets to the cancer center. Being cold is, for some patients, a part of the chemotherapy. This gift will ensure they are warm during their treatment. Thanks goes to Jesse Anderson, campaign manager, and Scott Elyard, general manager of Bob Wade Subaru, for delivering the beautiful, individually wrapped blankets for these patients. The nurses have been giving the blankets out and they say "the patients just love them." We appreciate the support from Bob Wade Subaru team to make a difference in this caring way. Thank you!

Share The Love Event  –  Janet W

Share The Love Event

The RMH Foundation and the Sentara RMH Medical Center were pleased to be selected by Bob Wade Subaru for the recent Share the Love event. The Bob Wade staff and the foundation staff worked to learn more about each other, even developing a flyer for use with the campaign. The campaign took place November through January 2016. The wonderful team at Bob Wade Subaru decided that the funds raised would support the Heart and Vascular Center at the heal hearts in Harrisonburg and Rockingham County. (Nationally, heart disease is the number one killer.) The hospital is building a new hybrid operating room to be part of the current heart center. More than $8,000 was raised and given by the Bob Wade and Subaru teams to help make this happen. It should open in December 2016. We appreciate the interest and efforts of John Wade, owner; Scott Elyard, general manager, and the Bob Wade team to care about and do something about heart disease. They are making care better for hearts in our community. Thank you for caring and giving, Janet Wendelken, RMH Foundation Janet T. Wendelken Senior Development Consultant RMH Foundation Office address: 3322 Emmaus Road, Harrisonburg, VA 22801 Mailing address: 2010 Health Campus Drive, Harrisonburg, VA 22801 Office phone: 540 564-7164 Email:

Subaru Loves the Earth - E-Waste Event  –  Danielle S

Subaru Loves the Earth - E-Waste Event

We would like to thank our customers for participating in our E Waste Recycling event during the month of April. With your help, we were able to prevent 10,449 lbs of carbon emissions from polluting the atmosphere. This is equivalent to saving 401 trees, 1,777 gallons of gasoline, 15,148 plastic bottles, and 69,677 aluminum cans. Thank you for helping strengthen the Subaru Love Promise!

April 1-30, 2015 E-Waste Recycling Event  –  Molly M

April 1-30, 2015 E-Waste Recycling Event

Throughout the month of April, we are hosting an E-Waste Recycling Event in our store to collect unwanted electronics. We've arranged to work with a company who will responsibly collect, re-purpose, and recycle your electronic waste. Help us protect our environment. Just show up with your E-Waste and we'll do the rest! The first 50 customers who contribute will receive a complimentary environmental badge of ownership. We will accept: LCD Monitors, Cell Phones, Laptops, Tablets, CRTs up to 40, Video Games/Consoles, Fax Machines, DVD/VCR Players, Printers, Computer Peripherals, Switches/Routers, Cords and Wires.

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