Battle of the Brands: Subaru vs Toyota

Why Compare Subaru vs Toyota in Harrisonburg, VA?

When it comes to choosing your next vehicle, two of the most trusted brands on the road are Subaru and Toyota. Both offer exceptional reliability, fuel efficiency, and safety—but how do they stack up head-to-head? At Bob Wade Subaru, we've helped drivers across Harrisonburg, Waynesboro, and the Shenandoah Valley find their perfect match. Here's why more local drivers are choosing Subaru.

What Makes Subaru a Smarter Value?

If you're looking for a vehicle that offers long-term value and everyday capability, Subaru has a clear edge, especially in Virginia's diverse driving conditions. Every Subaru model includes standard Symmetrical All-Wheel Drive, something you won't find standard on Toyota models. That AWD confidence means better handling in rain, snow, or when heading into the Blue Ridge Mountains.

Subaru value benefits include:

• Excellent resale value and longevity—90% of Subarus sold in the last 10 years are still on the road today
• Lower ownership costs over time, including insurance and maintenance
• Access to high-quality used Subaru vehicles at affordable prices
• Reliable performance across all terrains and weather conditions
• More included features at a lower price point compared to Toyota

Whether you're buying new or pre-owned, Subaru delivers impressive value at every level.

Is Subaru Safer Than Toyota?

Safety is non-negotiable—and it's where Subaru shines. Subaru's industry-leading EyeSight® Driver Assist Technology comes standard on most models and has helped reduce rear-end crashes with injuries by up to 85%. Plus, with standard AWD on every Subaru (compared to optional AWD on most Toyota vehicles), Subaru delivers year-round safety and stability.

Subaru safety features include:

• EyeSight® system with Pre-Collision Braking, Adaptive Cruise Control, Lane Keep Assist and Sway Warning
• Vehicle Dynamics Control and Brake Assist
• Blind-Spot Detection with Rear Cross-Traffic Alert
• Advanced frontal airbag systems and reinforced ring-shaped frames
• Top crash test ratings from the IIHS and NHTSA

Toyota's Safety Sense™ suite is solid, but AWD is extra, and many advanced features come only with higher trims.

Why Do Harrisonburg Drivers Prefer Subaru?

Subaru drivers don't just own a car—they join a community. Whether you're exploring Skyline Drive, commuting to JMU, or heading out on a weekend camping trip, a Subaru from Bob Wade Subaru gives you the peace of mind and flexibility you need.

Benefits of driving a Subaru in the Harrisonburg area:

• Superior all-weather performance in Virginia's changing climate
• Confidence on city streets and rural roads alike
• A brand known for longevity, safety, and adventure
• Award-winning customer satisfaction and dealership support

Ready to Experience the Subaru Difference?

Whether you're comparing features, considering AWD, or exploring long-term reliability, Subaru stands tall against Toyota, especially when you shop at Bob Wade Subaru in Harrisonburg, VA. Our friendly, knowledgeable team is ready to help you find the right new or pre-owned Subaru to fit your lifestyle and budget.

Visit our dealership in Harrisonburg today, and test drive top Subaru models like the Outback, Forester, and Crosstrek.